Digital Advertising
Latest articles and insights about digital advertising
Why Your Google Ads & GA4 Numbers Don't Match (And How to Fix It)
Google Ads shows 42 conversions but GA4 says 27? Here's exactly why the gap exists—and the data rules we enforce with every Vixi client to get alignment.May 12, 2026
Email Marketing for Agencies: The Sequences That Book More Calls
The 3 email sequences every agency needs — lead nurture, re-engagement, and post-call follow-up — with real subject lines, copy, and open rate data.April 21, 2026
Facebook Lead Ads for Service Businesses: Setup That Actually Converts
Most Facebook Lead Ads campaigns fail before they start. Here's the instant form setup, CRM integration, and follow-up automation that actually converts for service businesses.April 16, 2026
Google Ads vs Meta Ads in 2026: Where Should Dallas Businesses Spend?
Head-to-head comparison for service businesses and agencies in the Dallas market. Includes 2026 CPC benchmarks, CPM rates, conversion rate comparisons, and a clear recommendation for high-ticket services.March 18, 2026
How to Build a Marketing Dashboard Your Clients Will Actually Read
Stop sending 40-page reports clients ignore. Build a one-page dashboard with 5 key metrics using Looker Studio, Monday.com, or a simple HTML email template.March 18, 2026
Hyros Attribution for Agencies: The Setup That Actually Tracks Revenue
After implementing Hyros for 40+ clients, here's what actually works — server-side tracking, multi-touch attribution, OG story setup, and the integrations that give you real revenue data instead of vanity metrics.March 3, 2026
Your Essential Guide: Getting Started with Digital Marketing in 2025
New to digital marketing in 2025? Our step-by-step guide helps businesses (especially in Dallas!) understand SEO, content, social media, AI trends & more. Start growing with Vixi Marketing Agency!May 18, 2025